Category: Employer branding

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3 tips for startup CEOs who want to step up their game on social media

Startup CEOs: Step Up Your Game on Social Media

Attracting strong tech talent is hard, especially if you are leading an early-stage company. Companies that spend time building their reputation through employer branding have an advantage, but with limited resources, they need to get creative. If you are a start-up CEO, it may be time to pitch in by stepping up your game on social media.


hire Software Developers on a Shoestring Budget

As I’m writing this, I realize that title may be confusing. I don’t mean software developers that are financially strapped and living on a shoe-string budget (not that there is anything wrong with these peeps), but rather how to attract software developers without having to spend a lot of money.


Adjust Your Recruitment Pitch (Employer Value Proposition) During COVID-19

Teresa Tam’s recent announcement on the continuation of COVID-19 restrictions may have some business owners wondering how they can continue to attract employees when they cannot use pre-corona tactics. Getting creative with a new employer value proposition (EVP) may be daunting, but it is not impossible. Check out our blog post to learn how to adjust your EVP so that it responds to the pandemic in a way that allows your hiring to excel, not falter.


Why The World Needs Fewer Recruiters

Empower your employee base with employee advocacy to increase your hiring power. Recruiters aren't always the answer when looking to hire for your next job posting.


Restart Your Recruiting After a Hiring Freeze

If you’re like a lot of leaders in startup and scaleup companies, you likely put a lot of things on hold with the onset of the COVID-19 crisis – including your hiring. If you stopped recruitment too, it’s time to get that engine fired up and running again.

Respond to Negative Employer Reviews on Glassdoor

If you’re an employer, it’s inevitable that you’re going to receive a scathing, brutal, awful, horrible, scary review on Glassdoor at some point.


Consider Hiring Remote Workers

When you first start looking into remote working, it's easy to get caught up in, or turned off by, the evangelical zeal that accompanies the topic.

Add More ‘Apply Within’ to Your Recruiting Strategy

Increase your employee referrals by empowering your employees to participate in the hiring process. Building company culture that fosters strong employee advocacy can help increase your hiring power.


The Top 3 Components of a Magnetic Job Posting

Create an engaging job posting to attract more qualified and applicable candidates. Clearly outline your employer brand, company culture and create a dynamic job posting to help your company stand out.

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